The Hellenic Gaming Commission (EEEP) has released its official annual report for 2025, revealing that the Greek regulated gambling market has officially surpassed the €3 billion milestone. According to the commission, Greece’s total Gross Gaming Revenue (GGR) climbed to €3.07 billion, representing a healthy 6.7% year-on-year increase compared to 2024.
This growth was heavily supported by the steady expansion of the digital sector, alongside highly resilient retail operations. However, as the regulator pushes for a safer and more transparent ecosystem, operators in the country are facing a double-sided coin: record-breaking performance on one hand and increasingly strict operational and fiscal policies on the other.
Retail Dominance vs. Rapid Online Expansion
Despite the undeniable digital migration sweeping across Europe, land-based gambling remains the single largest revenue stream in Greece. Physical operations generated €1.88 billion, accounting for 61.2% of the overall market GGR. Within the land-based sector, number games—primarily led by OPAP’s KINO draws—remained the largest contributor at €711.3 million, followed by sports betting at €414.2 million and Video Lottery Terminals (VLTs) at €365.9 million.
Meanwhile, the remote sector continues to catch up rapidly:
- iGaming Revenue: Online gambling in Greece GGR rose by 11.7% year-on-year, generating €1.19 billion.
- Product Preference: Fixed-odds betting represented 40.3% of the online GGR, while casino-style games (such as slots, live dealer rooms, and poker) accounted for the dominant 59.7% share.
- Public Contribution: Licensed remote operators proved highly lucrative for state coffers, contributing €736.94 million, which equated to 63.1% of all public receipts harvested from the gambling sector.
Central Player Registry and Anti-Money Laundering Enforcement
To clean up the market, the EEEP has significantly intensified its regulatory oversight. During 2025, the regulator successfully launched the first phase of its central player registry, designed to enable unique player identification and unify self-exclusion frameworks.
This registry rollout, which connected seven major licensing groups during its initial trial, is a critical component of the regulator’s broader data-collection strategy. The initiative has been greatly accelerated by the Greece EEEP player monitoring tender to bolster AML compliance, which allows real-time oversight of financial flows to prevent money laundering and identify problematic gambling patterns before they escalate.
In addition to monitoring legal channels, the EEEP has aggressively targeted the unlicensed black market. The regulator’s online blacklist expanded significantly during the year, ballooning from 9,590 domains in 2024 to 12,642 blocked sites by the end of 2025. This defensive posture is further bolstered by the crackdown on illegal gambling, introducing new laws that propose hefty prison sentences of up to ten years and severe financial penalties for unlicensed operators, promoting a highly secure environment for players accessing compliant Greek online casinos.
Heavy Fiscal Reforms on the Horizon for 2026
While the EEEP’s report celebrates a record €1.17 billion in public revenues generated through gaming taxes and licensing fees, operators and players are preparing for a much heavier tax environment.
The Greek government has officially scheduled permanent tax hikes on online casino player winnings, targeted specifically because of the high activity volumes on digital slots and live games. These player tax rates, which do not impact sports betting, are structured to rise as follows:
- Winnings between €100 and €500: Tax rate rises from 15% to 20%.
- Winnings over €500: Tax rate rises from 20% to 30%.
This fiscal adjustment is highly controversial, as previous studies have ranked Greece as one of the most expensive and highly taxed regulated gaming markets in Europe. Operators worry that the combination of player tax increases and stringent continental regulations could drive price-sensitive players back toward illegal channels.
This fiscal transition is particularly timely as Greece prepares operators for new EU AML policies and tax hikes, forcing local businesses to streamline their operational overhead to absorb these permanent changes while maintaining their competitive edge.