Makeberry brings affiliates and advertisers together through direct brand partnerships and a wider iGaming affiliate network. The business combines casino offers, commercial support, traffic analysis and affiliate programme management.
Its direct advertiser model gives affiliates a route to the teams managing the products they promote. The wider operation adds experience across paid media, SEO and influencer marketing.
Business Model: Direct advertiser partnerships, affiliate network and affiliate management services.
Casino Brands: WinSpirit, RocketPlay and LuckyHills.
Verticals: Casino and betting offers.
Market Focus: Tier 1 and Tier 2.
Commission Models: Revenue share, CPA, hybrid, fixed fee and sub-affiliate.
Advertised Revenue Share: Up to 65% of NGR.
Advertised Hybrid Structure: $150+ CPA with 30%+ revenue share.
Stated Minimum Payout: $100; method-specific conditions should be confirmed.
Affiliate Contact: Telegram and account management support.
Makeberry’s company information lists wins and shortlists across affiliate commissions, management and network categories. Its AffPapa wins and SiGMA Europe 2026 result are also recorded on the organisers’ websites.
Makeberry’s model brings together direct casino partnerships, several commission options and a team working across acquisition channels. These are useful points for affiliates assessing how a programme fits their audience, campaign costs and reporting needs.
Makeberry is the direct advertiser for WinSpirit, RocketPlay and LuckyHills. Affiliates can discuss product positioning, target markets and commercial terms with the team managing those relationships. This gives campaign discussions a clear product focus.
The programme supports CPA, revenue share, hybrid and fixed-fee deals. Affiliates can discuss a model that reflects how they acquire players and when they need to receive revenue. SEO publishers, paid media teams and creators may each need a different commercial setup.
Makeberry runs its own acquisition activity across paid media, SEO, app marketing and influencer channels. That experience provides context for discussions about audience fit, traffic quality and campaign performance. Partners can approach the team with specific questions about the channels they use.
The company’s analytics hub combines partner and product data to identify growth opportunities and performance gaps. For affiliates, this creates a basis for discussing which sources bring qualified players and how those players perform after acquisition.
Makeberry’s direct portfolio includes three casino brands with different approaches to player engagement. Ace Alliance’s coverage of Makeberry’s casino portfolio looks at the positioning behind each product.
Makeberry works across two main offer areas:
The direct portfolio is casino-led. Affiliates with sportsbook traffic should start by checking the current betting offer list and the markets available for their source.
Makeberry works with both affiliates and advertisers. Affiliates can access offers, discuss commercial terms and review traffic performance. Advertisers can work with the company on affiliate programme management and acquisition activity.
Makeberry mainly targets Tier 1 and Tier 2 markets, while its website also describes offers across a wider range of countries. Availability depends on the selected brand, offer and traffic agreement.
Priority markets describe the brand’s marketing focus. Affiliates still need approval for the countries and promotional activity covered by their campaign.
Makeberry’s in-house acquisition expertise covers Meta/Facebook, Google, TikTok, display, SEO, ASO, UAC and influencer marketing. Affiliate campaigns still need approval for the selected offer and market.
Earlier Ace Alliance coverage of Makeberry’s partner outreach names the following sources:
| Traffic Source | Campaign Considerations |
|---|---|
| SEO | Review the websites, content and countries covered by the campaign. |
| PPC | Agree keywords, brand bidding restrictions and landing pages. |
| ASO and ASA | Confirm the app, store activity and acquisition method. |
| In-app | Discuss the placements and conversion requirements. |
| Agree the communities, placements and promotional approach. |
Makeberry’s website prohibits spam, fraudulent traffic, misleading advertising and unauthorised use of other people’s content. Further restrictions can apply to individual deals. Its in-house channel experience does not establish blanket approval for affiliate campaigns.
Makeberry uses several commercial models, giving affiliates room to discuss a deal around their traffic source, markets and campaign economics. The advertised figures provide a starting point; the final agreement defines the rate and qualification rules.
Makeberry advertises revenue share of up to 65% of net gaming revenue. Its homepage also lists 30% as the default revenue-share starting point.
Under this model, affiliates earn a percentage of eligible revenue from referred players. The NGR definition matters alongside the rate, so the agreement should explain deductions and how commission is calculated.
The website advertises no negative carryover, meaning negative balances are not carried into the next month. Confirm any brand-specific exceptions.
Rates can differ by agreement. RocketPlay’s published product page gives a separate brand-level example of revenue share up to 60%.
CPA deals pay an agreed amount for each qualifying acquisition. This can suit affiliates comparing the acquisition payment with the cost of generating a qualified player.
Makeberry’s website explains that rates vary by brand, country and traffic source. Published examples include:
These are offer-specific examples. Agree the qualifying action, deposit requirements, validation period and any acquisition cap for the campaign.
Makeberry advertises hybrid arrangements combining $150+ CPA with 30%+ revenue share.
Hybrid deals provide an acquisition payment alongside a share of eligible player revenue. They can suit affiliates who want some upfront income while retaining an interest in subsequent player activity. Both parts of the deal need clear qualification and calculation rules.
Fixed-fee agreements cover negotiated placements or campaign activity. The fee, deliverables and duration are agreed before launch.
This gives partners another commercial option when the value of a placement includes exposure or a defined content package.
Makeberry advertises a 5% default sub-affiliate rate.
Its general referral terms describe earnings of up to 5%, linked to Makeberry’s net revenue from approved referred publishers after the specified adjustments. Confirm the applicable agreement, eligibility and calculation before referring partners.
Makeberry’s supplied payment information covers cards, cryptocurrencies, bank and local payment services, vouchers and e-wallets. It does not distinguish which methods apply to affiliate commissions and which apply to player cashier transactions.
Request a current payment-method list and confirm the commission payout method, currency, fees and any method-specific minimum before launch. For cryptocurrency payouts, also agree the supported asset and network.
Makeberry’s supplied programme information lists a $100 minimum payout and quotes 3–5 business days under “Payment Frequency”. The homepage FAQ also states a $100 minimum, but does not define that timeframe or a recurring billing cycle.
Makeberry’s general publisher terms describe monthly payments, no later than 45 days after month-end, with amounts due above US$1,000 for bank wire and above US$100 for other methods. Those terms also state that offer-specific conditions take precedence where they conflict.
Affiliates should confirm the agreed offer’s payment schedule and method-specific threshold. The shorter timeframe should not be assumed to describe the general billing cycle.
Makeberry describes a proprietary analytics hub that synchronises partner and product data. It is used to evaluate traffic quality, identify growth opportunities and performance gaps, and support acquisition-channel management.
Its proprietary technology infrastructure is available to partners. The underlying affiliate tracking vendor is not identified in the materials reviewed.
The analytics hub brings together partner and product information to support performance discussions. For affiliates running several sources or markets, this can provide a basis for identifying which channels need closer attention.
Makeberry advertises real-time performance tracking. Specific report fields, update intervals, exports and integrations should be reviewed in the account walkthrough.
During onboarding, request a walkthrough of the reports and tools available for the selected account. Confirm how clicks, registrations, first-time deposits, NGR and commission are reported, particularly if the team already uses its own affiliate performance tools.
Time Needed:
00:10
Device Required:
PC, Smartphone
Visit the Makeberry Affiliates website, select Login and choose Affiliate Sign Up.
Complete the form and enter the verification code. The account then awaits review.
A manager reviews the application and contacts the applicant. Use that discussion to agree brands, countries, traffic sources, commission calculations and payment terms.
After approval, obtain the tracking links and any available campaign materials. Check reporting and attribution with the team before sending traffic, then review the first results together.
Makeberry advertises account manager support for performance reviews and campaign questions. Partners can also contact the team through Telegram.
Topics to cover include:
Agree contact arrangements during onboarding. Clear communication supports a workable affiliate and operator relationship.
Direct advertiser partnerships for WinSpirit, RocketPlay and LuckyHills.
Revenue share, CPA, hybrid, fixed-fee and sub-affiliate models.
Revenue share advertised at up to 65% of NGR.
No negative carryover and account manager support are advertised.
In-house acquisition capabilities and a proprietary analytics hub. 
CPA rates and qualification rules vary by offer.
Affiliate payout methods are not clearly separated from player cashier methods in the supplied information.
The quoted 3–5-business-day payment timeframe needs clarification. Watch Ace Alliance’s interview with Oleksandr Kulyk, VP of Makeberry Partnerships, recorded at iGB L!VE London 2026.
Makeberry Affiliates gives partners access to three direct casino brands, several commission models and a team with its own acquisition and analytics operations. The programme may suit affiliates who want to discuss the product and traffic performance alongside the commercial deal.
The most useful starting point is a clear campaign brief: audience, source, target markets and expected volume. Those details give the team a basis for matching the offer and agreeing terms that fit the campaign.
Makeberry’s direct portfolio gives affiliates three brands to assess against their audience. Partners comparing other options can also browse the Ace Alliance iGaming directory for more network and programme profiles.
I’d start the conversation with your strongest markets, traffic sources and acquisition data. Ask which of the three brands fits that audience, then compare the commission model and payment terms. A higher revenue-share percentage is more useful when you also understand the NGR deductions and how your referred players perform over time.
Makeberry has in-house expertise across paid media, SEO, ASO, UAC and influencer marketing. Earlier partner outreach also names ASA, in-app and Reddit. Approval depends on the offer, country and promotional method.
Available models include revenue share, CPA, hybrid, fixed-fee and sub-affiliate arrangements. Advertised rates include up to 65% of NGR and hybrid deals of $150+ CPA with 30%+ revenue share.
The supplied programme information quotes 3–5 business days without defining the period. The general publisher terms describe monthly billing, subject to offer-specific conditions. Confirm the schedule for the selected agreement.
Makeberry’s website and programme information state a $100 minimum. Confirm any method-specific threshold.
Makeberry describes its proprietary analytics hub and advertises real-time performance tracking. The underlying affiliate tracking vendor is not identified in the materials reviewed.
