Yagmur Canel
Content Manager
Social media platform X (formerly Twitter) has amended its Paid Partnerships Policy to explicitly prohibit any compensated promotional collaborations involving gambling products and services, marking a significant shift in how gaming operators, affiliates and content creators can leverage the network for audience acquisition and engagement. The update, quietly introduced in February 2026, alters the commercial landscape for gambling‑related organic content on the platform. Under the revised policy, gambling products and services, defined to include lotteries, online casinos, sports betting and related wagering content, are placed squarely in the list of Prohibited Industries for all compensated organic posts, affiliate arrangements, monetised […]
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