Darko Ilievski
Lead Editor
Betinvest returned from ICE Barcelona with one clear takeaway: in fast sports and esports, performance is not defined by how much content you can list – it’s defined by how reliably you can deliver it under pressure. Across meetings and live demos, Betinvest focused on practical operator outcomes: predictable volume, stable feeds, and trading confidence when demand spikes. This year’s presence was framed by “Phoenix mode”, a disciplined reset aimed at stripping out unnecessary complexity and rebuilding around faster signals, cleaner decisions, and infrastructure that holds at scale. As Betinvest CEO, Dmytro Matiukha put it, Sportsbook teams don’t need more […]
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