Ace Alliance has released the 2026 iGaming Trendbook, a must-read compilation of expert insights and perspectives from across the iGaming industry. This year’s Trendbook brings together 57 industry leaders to share their views on the most influential trends that will shape the iGaming industry in 2026.
Faruk Aydin, Managing Director at Ace Alliance, commented:
While there is no shortage of reports circulating today, many are buried under jargon or overshadowed by commercial messaging. We took a different approach. We kept the complex data and buzzwords out. We ensured you wouldn’t have to wade through a sea of advertisements to find a single insight. This is pure, unfiltered opinion from the people with their hands on the wheel.
Positioned as a strategy book for the year ahead, the Trendbook stands out for its depth of senior participation: 95% of contributors hold C‑level roles across operators, suppliers, technology providers, and regulatory experts.
The publication includes commentary from leaders at some of the industry’s most recognised brands, including Alea, Tonybet, Sportradar, Digitain, Boomerang Partners, SOFTSWISS, SPAYZ.io, Mr. Gamble, ELA Games, Betsson Group, Entain, Mindway AI, Slotegrator, mr.Booster, and many others.
The Trendbook covers seven core areas: Technology & Player Experience, Regional Focus, Marketing, Affiliates, Payments, Compliance & Regulations, and Responsible Gaming. Each section provides an overview of the year’s defining developments, followed by expert reflections that highlight emerging patterns, challenges, and long‑term shifts.
Magda Klimko‑Aydin, CMO at Ace Alliance and Editor‑in‑Chief of the Ace Alliance iGaming Trendbook, said,
The 2026 iGaming Trendbook aims to serve as a reference point—something readers can return to when planning, debating, or simply trying to make sense of the broader direction of the sector. Each contributor approached their topic from their own position, shaped by their responsibilities and experience.
The 2026 iGaming Trendbook is now available to read online, offering an in-depth breakdown of the latest industry trends. It can also be downloaded as a convenient resource, allowing you to access expert insights anytime, anywhere.
Meet Ace Alliance at ICE Barcelona
Ace Alliance will also be present at ICE Barcelona from 19 to 21 January. Visitors can meet the team at the Alea booth (2G72), where a dedicated podcast box and media corner will be available. Printed copies of the Ace Alliance 2026 iGaming Trendbook will be distributed during the event.